Straight answers on pricing, contracts, ownership, and how the system works.
Two plans, both with a one-time $497 setup fee. Starter is $297/month — a one-page website plus the full lead system (AI appointment scheduler, missed-call text-back, review automation, Google Business Profile optimization, hosting, security, reporting, support). Growth is $497/month — the full multi-page local-SEO build, with a page for every service and every town you serve, plus ongoing content updates. No per-lead or per-booking fees on either.
The lead system is identical. The difference is the website. Starter is a single optimized page — enough to look established, show up on Google Maps, and capture every call. Growth is a full site with an individual page for each service and each town you serve, interlinked and structured to rank for "service + town" searches across your whole area. If you want to rank wide, you need the pages — that's Growth. You can start on Starter and upgrade anytime, prorated, with no second setup fee.
The one-time $497 setup fee plus your first month — $794 total on Starter ($497 + $297), $994 on Growth ($497 + $497). If you change your mind before we start building, both are refunded in full. If we miss the 7-day launch window for reasons on our end, the $497 setup fee is refunded.
No. Everything is on the site. When you're ready, click Get Started and check out. You'll get a welcome video from Mason and your intake form by email.
No. The only things billed separately are optional add-ons you choose — ad management, logo design, professional photography, extra locations, or custom integrations.
Sometimes. Email us before you check out — we occasionally offer a reduced rate for 12 months paid upfront.
Credit or debit card, billed automatically each month.
Talk to us. Seasonal businesses sometimes move to a reduced off-season plan rather than cancelling. We can usually work something out.
A 3-month initial term at your plan's rate ($297 or $497/month), then month-to-month. The initial term exists because local SEO needs a few months to take hold. After that, cancel anytime with 30 days' notice. This is deliberately shorter than the 12-month minimum most "$0 down" website subscriptions require.
Yes. The website, domain, and all content are yours. If you ever leave, we hand over the site files and transfer the domain to you.
You keep the website and domain. Your business phone number was always yours — the system works alongside it with call forwarding, so nothing changes on that front.
Same idea — no big upfront check — but two real differences. First, those are usually just a website; WiFi Growth includes the full lead system (AI scheduler, missed-call text-back, review automation, Google Business Profile optimization). Second, and more important: with many of those services, if you stop paying, your website is switched off and you're left with only the domain. With us, the site, domain, and content are yours to keep and move anywhere.
Yes. Reviews live on your Google Business Profile, which you own. Nothing about them depends on us.
Your site is built on standard, portable technology and you hold the domain. You'd be able to move it to another provider without rebuilding from scratch.
Seven days from the time we receive your completed intake form. Delays on your side (missing photos, slow feedback) pause the clock.
About 20 minutes on an intake form: business details, logo, 5–15 photos, your service list, the towns you serve, license and insurance info, and access to your Google Business Profile. We work around anything you don't have.
No. The system runs on its own after setup. You get one simple app to view leads and bookings if you want it, but you don't have to touch anything.
Yes. Reasonable content edits and new pages are included in your monthly fee — just send them over.
In most cases, yes. Note what you use for scheduling, invoicing, or CRM on your intake form and we'll confirm the setup.
The missed-call text-back and AI scheduler capture leads from day one. Local ranking improvements typically show over 2–4 months, faster in less competitive markets.
No, and be wary of anyone who does. We can guarantee the fundamentals that drive local rankings — site structure, speed, schema, location pages, and Google Business Profile optimization — done properly and maintained.
The core system is built to bring in customers without paid ads. Ad management is an optional add-on if you want to accelerate.
Your profile is essential and we optimize it. But it can't capture leads, answer after hours, follow up on missed calls, or rank you for the dozens of "service + town" searches that a real website does. The two work together.
Each build starts from a page structure tuned to how your specific trade's customers search — a page per service, a page per town, proper local schema, and internal linking. Generic templates target none of that well.
Click Get Started, pick your plan, and check out ($497 setup + your first month). You'll get a welcome video and your intake form by email, and your site goes live within 7 days.Get Started →
We're based in McMinnville, Tennessee and work with local service businesses across the U.S. Your site targets your specific city and service area. If you're in the Middle Tennessee area, see Middle Tennessee Web Design.
Plumbers, roofers, electricians, HVAC, tree services, and landscapers have dedicated templates. We build for most other home and property service trades too — email us first if you're not sure yours is covered.
Click Get Started, pick your plan, and check out. You'll get a welcome video and your intake form. Fill it out and we build.