No per-lead fees, no upsell menu, no tiers to decode past these two. Pick the website you need — the AI scheduler, missed-call text-back, and review automation come with both.
$297 / month
+ $497 one-time setup
A one-page website with everything on it (your services, your service area, your reviews) plus Google Business Profile optimization and the full lead system.
Best for: getting online fast, showing up on Google Maps, and never missing a call again.
$497 / month
+ $497 one-time setup
The full multi-page local-SEO build: a page for every service you offer and every town you serve, interlinked and structured to rank across your whole area. Same lead system, plus ongoing content updates.
Best for: ranking for "service + town" searches across your entire service area and owning your local market.
| Starter — $297/mo | Growth — $497/mo | |
|---|---|---|
| Website | One optimized page (services + service area + reviews + contact) | Full site — a page per service, a page per town, interlinked |
| Google Business Profile optimization | ✓ | ✓ |
| AI appointment scheduler (site + text, 24/7) | ✓ | ✓ |
| Missed-call text-back | ✓ | ✓ |
| Automatic Google review requests | ✓ | ✓ |
| Hosting, SSL, security, maintenance | ✓ | ✓ |
| Monthly performance report | ✓ | ✓ |
| Support from a real person | ✓ | ✓ |
| Individual service pages | — | ✓ |
| Location pages (rank in every town you serve) | — | ✓ |
| Per-page SEO schema + internal-link structure | — | ✓ |
| Ongoing content updates & new pages | — | ✓ |
| You own the site + domain | ✓ | ✓ |
| Live in 7 days | ✓ | ✓ |
The honest version: Starter gets you found and stops you losing jobs to voicemail. Growth is the build that actually ranks you — one page can't show up for "water heater repair [town]" and "drain cleaning [next town]." Those need their own pages, and that's Growth.
| Starter | Growth | |
|---|---|---|
| Today | $497 setup + $297 first month = $794 | $497 setup + $497 first month = $994 |
| Then | $297/month, same date each month | $497/month, same date each month |
| Term | 3-month initial term, then month-to-month | 3-month initial term, then month-to-month |
Upgrade anytime. Move from Starter to Growth whenever you're ready — prorated, no second setup fee. Start on Starter and move up once the calls start coming and you want to rank wider.
A traditional agency charges $3,000–$8,000 to build a site, then $500–$2,000 a month to maintain and market it. Most owner-operators never write that first check, so they stay on a DIY site that doesn't rank.
| Add-on | Notes |
|---|---|
| Google Ads / Meta Ads management | Management fee + your ad spend paid to the platform |
| Logo design | One-time; we run clean text branding until then |
| Professional photography | We can coordinate a local shoot |
| Additional locations / franchise | Priced per location |
| Custom integrations beyond the standard stack | Quoted case by case |
No per-lead fees. No per-booking fees. No usage charges. Unlimited leads, bookings, texts, and reviews on both plans.
| DIY (Wix/Squarespace) | Traditional agency | WiFi Growth Systems | |
|---|---|---|---|
| Upfront | $0 + your nights | $3,000–$8,000 | $497 one-time |
| Monthly | $20–$50 | $500–$2,000 | $297–$497 all-in |
| Built to rank for your trade | Rarely | Sometimes | Yes (Growth) |
| AI scheduler + missed-call text-back | No | Add-on | Included (both) |
| Review automation | No | Add-on | Included (both) |
| Ongoing SEO + updates | No | Retainer | Included (Growth) |
| Live in | Weeks of your time | 4–12 weeks | 7 days |
| Contract | — | 6–12 months | 3 months, then monthly |
| Keep the site if you leave | Yes | Usually | Yes — site, domain, and content |
Watch the "$0 down, $99–$199/month website" offers: most lock you in for 12 months, and if you stop paying, the site comes down and you're left with just the domain. Our term is 3 months, and everything is yours to keep.
The lead system — AI scheduler, missed-call text-back, review automation, Google Business Profile optimization, hosting, and support — is identical on both. The difference is the website: Starter is one page; Growth is a full multi-page site with an individual page for every service and every town you serve, which is what ranks you across your whole area.
Starter: $794 — the one-time $497 setup fee plus your first month ($297). Growth: $994 — $497 setup plus your first month ($497). After that it's $297 or $497 on the same date each month.
Yes. If you change your mind before we start building, both the setup fee and your first month are refunded in full. If we don't launch your site within 7 days of getting your completed intake form (delays on your end pause the clock), the $497 setup fee is refunded. Once your site is live, monthly payments follow the 3-month term.
Yes. Upgrading to Growth is prorated and there's no second setup fee. We build out the additional pages and switch you over.
If you mainly want to get online, show up on Google Maps, and stop missing calls, Starter does that. If you want to rank for searches like "roof repair [your town]" across every town you serve, you need the pages — that's Growth. When in doubt, start on Starter; upgrading is easy.
No. Pick a plan and check out. You'll get a welcome video and your intake form by email.
Three months at your plan's rate, then month-to-month — cancel anytime after that with 30 days' notice. Not the 12-month minimum that most "$0 down" website subscriptions require.
No. Both plans cover unlimited leads, bookings, texts, and reviews.
You keep it — the site, the domain, and the content. We hand over the files and transfer the domain. This is worth checking with any provider: a lot of "$0 down, monthly" website services keep the site if you stop paying and leave you with only the domain. We don't work that way.
No. Hosting, SSL, and maintenance are in the monthly fee on both plans.
Talk to us. Seasonal businesses (some landscaping and HVAC) sometimes prefer a reduced off-season plan — we can usually work something out.
Not sure which plan? Start with Starter — upgrading is prorated and easy